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How much pay to have your ads shown 1000 times

CPM = <a href="https://help.getklar.com/en/articles/6129939-marketing-costs">Marketing Costs</a> / (<a href="https://help.getklar.com/en/articles/6129999-impressions">Impressions</a> / 1000 )

Cost per mille is a commonly used to measure the cost of running your ad. It is the cost an advertiser pays for one thousand views or impressions of an ad.

Cost per Mille (CPM)

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Cost per Mille (CPM)

How much pay to have your ads shown 1000 times

Formula

Explanation

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Used in the following reports