Klar

___________________________________________________________

The return on each Euro/Dollar invested in marketing.

Marketing Efficiency Ratio = (<a href="https://help.getklar.com/en/articles/6127769-net-revenue">Net Revenue</a> / <a href="https://help.getklar.com/en/articles/6129939-marketing-costs">Marketing Costs</a>)

How much net revenue you generate for each Euro/Dollar invested in marketing. Basically the same as a blended ROAS across all your marketing activities.

<a href="https://help.getklar.com/en/articles/6127730-home-dashboard">Home Dashboard</a>

- <a href="https://help.getklar.com/en/articles/6127730-home-dashboard">Home Dashboard</a>

How the Marketing Efficiency Ratio is defined and calculated

Marketing Efficiency Ratio

Klar Website

Find answers and get help from Intercom Support and Community Experts

Empty Help Center

Uh oh. That page doesn’t exist.

Disappointed

Neutral

Smiley

Title

Track the progress of all tickets related to your company.

Tickets portal.

{assigneeName} needs more information from you

The return on each Euro/Dollar invested in marketing.

Formula

Explanation

Used in the following reports