Note: Klar Pulse is being rolled out in batches. Currently available for Shopify, Shopware 6, WooCommerce, and Centra — other platforms will follow. We'll contact you when it's available for your account.
tl;dr
Klar Pulse is a full upgrade of Klar's data architecture — faster syncs, more accurate attribution, and no limits on historical data
Shop orders sync almost instantly; marketing platforms update every hour
Attribution algorithms have been refined for better accuracy and consistency
Access your full attribution history back to the day you installed the Klar pixel
Google Paid Search now supports keyword-level performance drill-down
Better Data, Better Decisions: Pulse refines how metrics are tracked, offering cleaner, more reliable insights to optimize acquisition, retention, and profitability.
What is Klar Pulse?
Klar Pulse is a complete rebuild of how Klar pulls, processes, and models your data. The core change: your revenue, orders, and attribution numbers are always fresh — updated in near-real-time instead of in daily batches.
Everything else — your reports, your metrics, your workflows — stays the same. Pulse works under the hood.
How you benefit from Klar Pulse
1. Near-real-time data updates
Shop orders sync with Klar almost instantly. Marketing platforms (Meta, Google, and others) update every hour. No more waiting for overnight syncs before making campaign decisions.
When Pulse is active, you'll see a small Pulse icon in the top right of each supported report.
2. More accurate attribution
The refined attribution algorithm improves accuracy and consistency across the board:
Better weighting of sessions and touchpoints — more signal, less noise
Influencer collaborations and post-purchase touchpoints now reliably placed at the correct stages of the customer journey
Improved mapping between marketing data and attribution sources
Enhanced session data stitching
Refunds now reflect the correct refund date; taxes and shipping revenues recalculated more accurately
More precise logistics costs and bundle calculations
The result: your reports align more closely with your actual transaction timelines.
3. Unlimited historical attribution data
Access your full attribution history for any time range — all the way back to the day you installed the Klar pixel. No arbitrary lookback limits.
4. Google Paid Search keyword mapping
Drill down into keyword-level performance for your Google Paid Search campaigns, directly in your attribution reports.
Where is Pulse active?
Pulse is automatically active for your account — no setup required. You'll see the small Pulse icon in the top right of each supported report.
Pulse is currently available in: Daily Overview, Attribution Reports, P&L, Revenue & Profit Flex Table, and the Retention tab.
⚠️ Note: Automated data updates run between 8am and 10pm GMT+1. We're working on expanding this window.
FAQ
Q: My metrics changed significantly after enabling Pulse. Was the old data wrong?
Pulse is a significant evolution of Klar's data architecture. We tested extensively before rollout — but with thousands of unique accounts, we couldn't review every case individually. If the changes seem larger than what's described above would explain, reach out. Our team can walk you through what shifted and why.
Q: Does Pulse cost extra?
No. Pulse is included in both the Core and Attribution plans at no additional cost.