If you want to set up cooperations with influencers where you have a min or max cap in your cooperation you can set this up like this:
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Influencer with a Variable Cost - Percentage and Min Cap
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1. Create your Influencer Cooperation in the sheet or the CRM
2. In the column Cost Reference - Percentage select Net Rev Share Min or Gross Rev Share Min, depending on what the variable costs of your Influencers are based on.
3. In the column Variable Cost - Percentage enter the percentage of the revenue that goes to the Influencer.
4. In the column Fixed Costs define the Minimum Costs that cooperation can cost you.
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Influencer with a Variable Cost - Percentage and Max Cap
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1. Create your Influencer Cooperation in the sheet or the CRM
2. In the column Cost Reference - Percentage select Net Rev Share Max or Gross Rev Share Max, depending on what the variable costs of your Influencers are based on.
3. In the column Variable Cost - Percentage enter the percentage of the revenue that goes to the Influencer.
4. In the column Fixed Costs define the Maximum Costs that cooperation can cost you.
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Influencer with a Variable Cost - Percentage and both Caps
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1. Create your Influencer Cooperation in the sheet or the CRM
2. In the column Cost Reference - Percentage select Net Rev Share Max or Gross Rev Share Max, depending on what the variable costs of your Influencers are based on.
3. In the column Variable Cost - Percentage enter the percentage of the revenue that goes to the Influencer.
4. In the column Fixed Costs define the Maximum Costs that cooperation can cost you.
5. In the column Custom Dimension 1 define the Minimum Cost this cooperation will cost you.Then it will work just as you defined. If the number of the variable costs is between the mix and the max, we will use the variable costs, if the variable costs are lower than the minimum, we'll take the minimum and if the variable costs would be higher than the maximum, we'll take the maximum.​
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